Fast Food Giant McDonald's McDelivery is Now Available Through DoorDash

Today, fast food giant McDonald’s announced that it’s partnering with DoorDash. The company hopes to widen the reach of its McDelivery service to customers.
McDelivery with DoorDash will start on July 29 with 200 locations in Houston, Texas. McDonald’s will also be added as an ordering option to DoorDash’s monthly subscription service, DashPass. Nearly a million DashPass members pay a $9.99 monthly fee for free delivery and lower services fees on orders of at least $12.
“Building on the success of McDelivery in the US, we’re excited to make McDelivery accessible to customers on DoorDash, which is available in all 50 states and reaches 80% of Americans, making it even more convenient for our customers to enjoy their favorite McDonald’s menu items on their terms,” McDonald’s USA President Chris Kempczinski said.
The partnership will likely expand nationally this fall if the pilot program succeeds in Houston, executives from both companies said. The terms of the deal have not been disclosed.
The collaboration is a big  blow to Uber Eats which had been the sole digital service for McDonald’s in the US since 2017. Third party delivery platforms DoorDash, Grubhub, Uber Eats and Postmates have been competing for exclusivity deals with various chains. Some restaurants have also pushed back recently against digital delivery services because of high fees and other terms of delivery deals that they say can make those orders unprofitable. Last year, McDonald’s renegotiated to lower the commission it paid to Uber Eats to handle its orders. Uber Eats also agreed to spend more on marketing and promotions for the partnership as part of new terms it reached with McDonald’s recently.
DoorDash, which was valued at $13 billion after a $600 million funding round in May, has vastly increased delivery deals with restaurants in the past year. DoorDash delivers to about 80% of U.S. households.
Sintel Systems is a global leader in omni channel solutions for the food industry. Our QSR POS was specifically designed for fast food restaurants. Through our omni channel approach, customers can order with an employee using a hand held device at busy drive thrus, order from a kiosk, order from their phone or order from a computer. All transactions from devices are seamlessly sent to the kitchen display system (KDS) so that kitchen staff is always in the loop.
Sintel Systems has a deep commitment to providing the restaurant industry with user friendly, effective POS solutions that promote order accuracy and customer engagement. Learn more about True Omni Channel POS here.
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