With 16.7% of the US market in 2013, Pizza Hut remains the biggest pizza player in the game. However, recent quarters have shown that the business is slowing down, while its rivals are speeding up very, very quickly.
The three next largest chains in the pizza world for America are Domino’s, Little Caesars, and Papa John’s. In the year that Pizza Hut saw a decrease in their market hold, these three companies all increased their foothold.
Domino’s, making the biggest jump from 10.5% to 11.1%, continues to revamp its menu and keep customers coming. They recently have pushed their digital and online orders, adding to their profits through these outlets. The company’s sales have gone up 8% from just a year ago.
Pizza Hut was founded in Wichita, Kansas in 1958. Currently, the franchise has over 6,000 restaurants in the United States, in addition to over 5,139 locations internationally in 94 countries around the world.
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